Everybody (or almost everybody) love strippers. And if you are into sales you should love them more because they are really really good marketers and sale people.

read full story of "Marketing learned at the strip club"

Remember, to make your website profitable you need customers, not visitors.
So when you write a PPC ads make clear that your product is the solution to their problems… but they won’t have it for free, other wise you will have a bunch of people clicking to your ads but no conversion.

read full story of "Look for customers, not for visitors"